Terra NovUp it develops over several rounds, 9 or 12 depending on the game mode chosen, in their turn each player must make the best decisions to take off your StartUp. Take charge of Distribution Channels, invest in your Customer Relationship collaborates with your strategic partners, control your costs to run activities or acquire resources, with them can develop Value Propositions for income customer segments. At the end of the game the winner will be whoever gets the highest appraisal of your StartUp.