Description from the rulebook: How many points are your "Words" worth? Players move around the gameboard by following the directions found on the letter tiles, and collect those tiles as they go. The player who uses those letter tiles to build the best words wins! (From Publisher's Website) Collect as many letter titles as you can before you must remove your coin pawn from the gameboard. Use the instructions on the title to plan where you will move to next. At the end of the game, the player who can build the highest-scoring words will win.