From the introduction: During turns, players will rotate the roles of Offense & Defense. When you have Possession of the ball, your team is on Offense. It is your job to declare things about the story. You should be making statements about what is happening in The Big Game, or events surrounding your team’s brand, or the lives of your fans. Look at your Team’s Playbook (some people call it the Character Sheet) or the list of Basic Moves for inspiration. Once you have an idea for what you want to happen, make a declaration about something happening. Then roll the dice.