Players are one of five characters; WALL-E, EVE, Auto, M-O, or GO-4. The goal of the game is to be the first player to reach the top of the treasure pile. Game is downloadable from the Official WALL-E Treasure Race Game website at http://www.walle-game.com/. Players print and build the board, cards, and pieces. There is also a tie-in with the National Raisin Company which has specially packaged boxes of raisins that convert into the players tokens.