Paraphrased from publisher's website: Christmas Gamesake™ is designed to be played every holiday and before long you’ll have a diary of your family’s greatest memories! It’s easy and to create! During the holiday season, create the Gamesake™ by filling out favorite memories from the year (or years past) on the enclosed gift cards. If you have young children, record oral stories and document special family achievements. Personalize your board by labeling important locations in your family’s life. It’s unique to play! Follow Santa’s journey around your world and the first player to land exactly on the North Pole wins. Laugh at the memories on the personally created gift cards as players move along the board path.