Cadbury placed this game into a children's Christmas annual, called Chick's Own, in 1952, as an advertisement for their hot cocoa drink. Any number can play. Give each player a piece of paper and get them to write down Cadburys Bournville Cocoa on it. The idea of the game is to collect all the letters that spell Cadburys Bournville Cocoa. Almost every square on the board has a letter, so if you arrive on a square you can tick off that letter from the name on your paper. You need a 6 to start (of course!). If you land on a square with special instructions, you must obey them. The first player to tick off all their letters, wins. And the rules say you should get a steaming cup of lovely chocolately Bournville Cocoa.