Animal is a video game starring the Peperami character, voiced by Ade Edmondson. It is a point-and-click adventure puzzle game that also includes a 'shoot 'em up' component, called 'eat-em-up' since the game is set in a universe in which food products are personified. It is an early example of advergaming. Source: Wikipedia, "Animal (video game)," available under the CC-BY-SA License.